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The Blog

ARTbody Gets in Shape: New Logo, Website from Grotto Communications

Kim PierceallFebruary 3, 2009Grotto: Company & Clients, Marketing

Angela Renee — creator of ARTbody: Angela Renee Technique, a unique approach to body sculpting — came to us looking to create a brand identity to represent her unique fitness program. Inspired by some sketches of the human form by Angela (she’s an artist as well), the Grotto team crafted a round mark with a curvaceous flow. Modern, feminine fonts spell out the program’s name and tagline (“Every body is a work of art”) while conveying both the stability and elegant motion inherent in her technique.

The raspberry shade makes a vibrant statement onscreen in the new website: www.theartbody.com. Integrating glowing testimonials with details about classes and Angela’s rock-solid credentials resulted in a site that feels in sync with the supportive nature of the program and the experience of the founder/instructor. Already a hit with her students, the website we built is poised to support the rise of Angela Renee and ARTbody as the next wave in health and fitness.

website fitness class

Tags:Angela Renee, ARTbody, branding, logo, website design

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Kind Kudos

Kim at Grotto Communications is fabulous! I recommended Kim's services for my client who was in need of a logo, tagline and website, and it was a great fit for everyone. The process went smoothly, the guidance and creativity outstanding and the end result was perfect.

Sherry Kraft Kelly

Grotto Communications provided valuable creative services to me when I started consulting on my own as TCB Communications. Kim helped me clearly define my vision for my logo and website. Kim is fun and professional to work with, detail-oriented, and has a great marketing mind.

Terese Cooke Bottner, TCB Communications

I'm THRILLED! You've made the website sophisticated without being slick. And it's very intuitive and logical.

John Lionberger, Renewal in the Wilderness

Kim has been a wonderful guide for my office getting its feet wet into social media. She is patient and very supportive. I appreciate her down-to-earth ways and she explains things very well. I look forward to working with her more in the future!

Dr. Joy Poskozim, Joyful Dental Care

I love it! It looks great. I think what you did with the website is very easy to follow; really nice. Thanks so much for your work on this, I've learned a lot from you!

Tracy McLaughlin, ElderCare Solutions

I love the website, you took my vision and made it into reality. You're the best!

Dana Edwards, Heads and Tails Pet Service

Thanks for all the great work on the newsletter! It looks terrific and we are getting positive feedback. In fact, we doubled the number of visitors to our web site with just the first issue of The Spinal Column.

Dr. Deanna Minkler, Sauganash Wellness Center

Grotto understood my vision and — more importantly — they had the skills to help me make it real.

Dr. J. Wesley Cook

Kim gets great work done quickly and cost effectively, whether it's web design, marketing communications, advertising, or public relations. She got excellent results for my businesses on many different marketing projects as she was able to understand what I needed conceptually and skillfully execute it.

Chris Mailing
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