Shoppers Now Prefer Search Engines to Yellow Pages

Kim PierceallMarketing, Running a Business

It’s official. As of 2008, local shoppers report using search engines (the usual suspects like Google, Yahoo, MSN) more than traditional print directories. Led by the venerable Yellow Pages, these print editions are still likely to be a tool for finding businesses. The Web Pro News article also reports internet yellow-type directory sites are currently third in the list of chosen options. The article … Read More